Published: Jun 1, 2020
Florida needs good leaders who want to serve their local communities
and run for public office.
Across the State of Florida there are over 4,500 electable positions, and thousands of
appointed officials, that make and shape policy for millions of Florida families and
businesses. From local boards, city councils and county officials to the State Legislature,
there is a growing need to ensure candidates running for office understand the issues facing
Florida and our economic future.
The CEP is partnering regionally, with the Citrus County Chamber of Commerce and Dunnellon Chamber & Business Association, to host The Florida Institute for Political Leadership (FIPL) on June 23, 24 and 25, 2020.
This newly formed initiative of the Florida Chamber of Commerce has been created to assist
leaders who want to improve their local communities by serving in appointed positions or in
elected offices.
The institute is a non-partisan program designed to recruit, train and guide people by
providing leadership and training opportunities to get better candidates across the State of
Florida.
Organized, funded, and managed by the Florida Chamber of Commerce, the institute partners
with local chambers of commerce, and interested organizations, across Florida to host
campaign schools and training programs.
The focus is local, and the goal is simple: recruit better candidates across the State of Florida
who want to run today or in the future.
It is non-partisan, it is free, and open to everyone.
Due to the impacts of COVID-19, the Florida Institute for Political Leadership has moved its
schools and training to online.
The online schools and training will provide a briefing on emerging local and state issues,
teach attendees on what local opportunities are available for appointed or elected positions,
guidance on how to prepare to run for office in the future and provide training on how to run
winning campaigns during the 2020 election cycle and beyond.
The online school is broken up into a three day 2.5-hour session per day program. Sessions run
on June 23, 24 and 25 from 9:30 a.m. – 12:00 noon. Over the course of the school, each day
will focus on the important milestones of the campaign – how to prepare to run for office; how to
build the winning campaign organization; and voter communications.
CONTENT:
The following will be covered during the sessions over the three-day course.
• How to prepare to run
• Resume checklist
• How to run a campaign
• Learning local and state issues
• Planning
• Budgeting
• Fundraising
• Voter targeting
• Online campaigning
• Voter contact
• Volunteers
• Organizing door-to-door
• Vote By Mail campaigns
• Early voting strategies
• Get-Out-The-Vote (GOTV)
• Creating a campaign timeline
• PACs and Electioneering
• Election laws & compliance
To register to participate in the Campaign School, go to www.fipl.org/citrusmarion. For more
information about the Florida Institute for Political Leadership, visit www.fipl.org.